An independent studio for AI-native software.

Helix Black is led by an operator who previously co-founded a high-growth consumer electronics company — owning product, design, and demand, and scaling it past $100M in sales (~95% U.S. market) to the #1 brand in its category.

The last two years went into AI: building media-generation and automation systems end to end, the kind a single person can run from input to finished output. Hitmakr is what happens when that build experience meets a real distribution instinct.

That pairing — taste and tooling on one side, growth and distribution on the other — is the whole thesis. Models are commodities. Products that people actually finish things with are not.